Communications plan
Audience-by-audience mapping of message, channel, timing, and owner, formatted for board review.
Corporate & Nonprofit PR
Communications for Organizations in the Public Eye
Michael Taylor Agency supports corporate teams, nonprofits, and foundations with the language that carries their name into the room.
Clarity for donors, sponsors, and the public
Brand announcements, gala publicity, donor communications, executive event messaging, and sponsor recognition all shape how an organization is understood. We develop that language with care and consistency.
Organizations rarely lack information — they lack one clear version of it. We resolve that first, then make sure every audience hears the same story in the words that matter to them.
- Engagement style
- Project-based or season-long support
- Approval process
- Nothing published without your sign-off
- Common trigger
- Gala season, openings, leadership news
The client experience
A calm process for busy organizations
We work around board calendars, approval chains, and staff capacity rather than against them.
- 01
Alignment session
We meet with leadership to establish the objective, the audiences, the approval path, and the deadlines that cannot move.
- 02
Communications plan
A written plan naming each audience — donors, sponsors, staff, press, community — with the message, channel, and date for each.
Board-ready and easy to approve.
- 03
Drafting and review
Announcements, donor letters, remarks, and recognition copy are drafted in one round-friendly package so approvals move quickly.
- 04
Release and follow-through
Materials go out on schedule, and post-event recognition and recap language closes the loop with everyone who participated.
What you receive
What you receive
Documents built to survive review by leadership, boards, and legal without losing their voice.
Announcement package
Press release, internal note, donor email, and social copy for the same news, each written for its audience.
Donor communications
Appeal language, stewardship letters, and impact statements written to respect the relationship rather than pressure it.
Sponsor recognition suite
Tier definitions, naming conventions, and recognition language for print, stage, and digital placement.
Executive remarks
Talking points and short speeches for leadership, prepared so no one is drafting the night before.
Gala publicity set
Event descriptions, invitation copy, program language, and post-event recap prepared as one consistent package.
Scope of work
Corporate & Nonprofit Communications
- Gala messaging
- Fundraiser publicity
- Donor communication support
- Sponsor recognition strategy
- Executive event messaging
- Grand opening announcements
- Internal and external event copy
- Brand statement refinement
“An organization is trusted when its words, its events, and its follow-through all say the same thing.”
Engagements
Best For
- Annual galas
- Capital campaigns
- Grand openings
- Leadership announcements
- Foundation launches
- Corporate giving programs
- Board and donor events
- Anniversary milestones
- Sponsor recognition seasons
Outcomes
What you can expect
- One approved message across every audience
- Donor letters that read as gratitude, not obligation
- Sponsors recognized exactly as promised
- Leadership speaking from prepared, confident notes
- Approvals that move in days rather than weeks
- A season of communications planned before it begins
Questions
Before you inquire
Can you support an entire gala season?
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Yes. Season-long engagements cover the full arc — save-the-date through post-event stewardship — and are usually the most efficient way to work.
How do you handle board and legal review?
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We build the approval path into the timeline at the start and package drafts to minimize review rounds.
Do you write grant applications?
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No. We produce public-facing and donor-facing communications; grant writing is a separate discipline we are happy to refer.
Can you work with our in-house communications staff?
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Regularly. We can lead, support, or simply supply strategy and templates your team executes internally.
Present the Organization With Intention
From gala season to a grand opening, we help your organization communicate clearly to donors, sponsors, and the public.